#1 Integrated AI & Advanced Digital Marketing Course with 100% Job Assistance.

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Best Digital Marketing Courses in Pune For Students, Business Owners & Working Professions

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About Smart Digital Academy

Are you looking to become a digital marketing professional? Do you want to leverage the millions of fascinating career opportunities available across the digital space? Choosing the right digital marketing institute is as crucial as the career choice itself. So, you’ve come to the right place! Smart Digital Academy is here to make digital marketing career aspirations a reality.

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Embark on a Certification-Rich Digital Marketing Course in Pune, Uncovering 15+ Credentials to Fuel Your Career Growth.

Integrated AI & Advanced Digital Marketing Modules

Digital Marketing Course Content Details 2024

  • Marketing: What Is It?
  • How Do We Handle Marketing?
  • What is Digital Marketing?
  • Strategies for Digital Marketing.
  • Digital Marketing vs Traditional Marketing.
  • Inbound vs. Outbound Marketing.
  • Case Studies 
  • Introduction to Marketing Funnels.
  • Advanced Funnel Techniques.
  • Case Studies and Practical Applications.
  • Future Trends and Innovations.
  • Your Digital Identity as a Domain Name.
  • Hosting: The Location of Your Website.
  • Website Efficiency: Quickness and Efficiency.
  • Upkeep and modifications.
  • SMM vs. SMO.
  • Why Use Social Media Marketing.
  • SMM Benefits.
  • Social Media Statistics.
  • Social Media Strategy.
  • Social Media Audit.
  • Introduction to AI in Digital Marketing.
  • AI-Powered Customer Segmentation.
  • Predictive Analytics for Marketing.
  • Natural Language Processing (NLP) in Content Marketing.
  • Chatbots and Virtual Assistants.
  • Personalization with AI.
  • AI in Advertising.
  • How to Use Canva.
  • Determine Dimensions.
  • Add Backgrounds.
  • Incorporate Text & Images.
  • Craft Social Media-Worthy Photos.
  • AI in Canva Introduction.
  • AI Design Features in Canva.
  • Personalized Design Recommendations with AI.
  • Future AI-Driven Design Opportunities.
  • Facebook Business Page Setup.
  • Facebook Marketing Strategy.
  • Competition Analysis.
  • Facebook Account Properties.
  • Creating Cover Photos.
  • Page Management.
  • Post Types and Statistics.
  • Metrics for User Engagement.
  • Meta Business Suite.
  • Introduction to Instagram Advertising.
  • Audience Targeting.
  • Advanced Audience Targeting.
  • Bidding Strategies.
  • Ad Format.
  • Ad Dimensions and Rules.
  • Understanding Meta Marketing.
  • The Psychology of Meta Marketing.
  • Strategies for Effective Meta Marketing.
  • Implementing Meta Marketing Across Platforms.
  • Measuring and Analyzing Meta Marketing Success.
  • Future Trends in Meta Marketing.
  • Introduction to Meta and AI Integration.
  • AI Applications in Meta Platforms.
  • Natural Language Processing (NLP) in Meta.
  • Advanced AI Techniques in Meta.
  • Future Trends and Innovations.
  • Case Studies and Practical Examples.
  • Optimizing Your LinkedIn Profile.
  • Creating Engaging Content.
  • Building Thought Leadership.
  • Growing Your Network.
  • Engaging with Your Audience.
  • Leveraging LinkedIn Features.
  • Measuring Success and Iterating Strategies.
  • LinkedIn Ads Overview: Platform & Audience Targeting.
  • Setting Up LinkedIn Ad Campaigns: Step-by-Step Guide.
  • Leveraging LinkedIn Ad Formats.
  • Optimizing LinkedIn Ads: Strategies for Better Performance.
  • Benefits of Twitter For Businesses.
  • How Brands Use Twitter.
  • Profile Creation and Management.
  • Customizing the Profile.
  • Types of Tweets and Statistics.
  • Content Strategy for Twitter.
  • Analysis of Big Brands.
  • A Brief Overview of Twitter Advertisements.
  • Advertising Formats.
  • Advertising Dimensions and Regulations.
  • Bidding Strategies.
  • Audience Targeting.
  • A Brief Overview of Quora.
  • Creating a Quora Profile.
  • Finding Related Content on Quora.
  • Creating Links Through Quora Answers.
  • How to Order Your Quora Answers.
  • Quora Analytics.
  • Introduction to Quora Advertising.
  • Setting Up Your Quora Ads Account.
  • Targeting Your Audience.
  • Crafting Compelling Ad Copy.
  • Designing Engaging Ad Visuals.
  • Optimizing Your Campaigns.
  • Measuring Success and ROI.
  • Case Studies and Success Stories.
  • Google Ads Interface and Navigation.
  • Keyword Research for Ads.
  • Compelling Ad Copy Creation.
  • Campaign Settings Optimization.
  • Conversion Tracking Implementation.
  • Audience Targeting Strategies.
  • Performance Metrics Analysis.
  • Performance Marketing Essentials.
  • Channel Selection.
  • Testing Target Audiences.
  • Competitor Analysis in B2B.
  • B2C Performance Marketing.
  • Key Performance Metrics.
  • Measuring Performance Significance.
  • KPIs for Measurement.
  • Types and Stages of Performance Marketing.
  • Optimizing Performance.
  • Understanding Website Content.
  • Identifying Target Audience and Goals.
  • Content Strategy Development.
  • Content Types and Formats.
  • SEO-Friendly Content Creation.
  • Visual Content and Multimedia Integration.
  • Content Management Systems (CMS).
  • Content Publishing and Maintenance.
  • Measuring Content Performance.
  • Content Optimization.
  • WordPress Basics: Setup and Interface.
  • Content Management: Posts, Pages, and Categories.
  • Theme and Plugin Customization.
  • SEO Optimization and Security.
  • Social Media and Email Integration.
  • Troubleshooting and Maintenance.
  • WordPress E-Commerce Setup.
  • Installing WordPress Themes.
  • Exploring E-Commerce Plugins.
  • Configuring WooCommerce.
  • Adding Products to Your Store.
  • Simplifying Payment Setup.
  • Organizing Products and Categories.
  • General Store Setup.
  • Theme Personalization Tips.
  • Shipping Management.
  • Order Streamlining.
  • WhatsApp Marketing Strategies.
  • Features of WhatsApp Business.
  • Setting Up Your Business Profile on WhatsApp.
  • Automated Responses.
  • Installing the WhatsApp Icon on Your WordPress Website.
  • Setting Up One-Click Chat.
  • Configuring Your Initial Message.
  • Testing One-Click WhatsApp Integration on Your Website.
  • Bulk Messaging Solutions for WhatsApp.
  • Understanding Search Engine Algorithms and Updates.
  • Keyword Research and Analysis Techniques.
  • On-Page SEO Optimization Strategies.
  • Off-Page SEO Techniques and Backlink Building.
  • Content Creation and Optimization for SEO.
  • Technical SEO Fundamentals.
  • Local SEO Strategies for Businesses.
  • SEO Performance Tracking and Analytics.
  • Emerging Trends and Future Directions in SEO.
  • Introduction to AI in SEO.
  • Fundamentals of AI Technology.
  • AI-Powered Search Engine Algorithms.
  • Natural Language Processing (NLP) in SEO.
  • AI Tools and Technologies for SEO.
  • Predictive Analytics for SEO.
  • Personalization and User Intent.
  • Case Studies and Practical Examples.
  • Future Trends and Opportunities.
  • What Exactly is Local SEO?
  • Why Local SEO Submission Matters.
  • Completing Your Profile on Google My Business: Its Significance.
  • Understanding Local SEO Ranking Signals.
  • Identifying Negative Signals in Local SEO.
  • Citations and Local Submissions.
  • Introduction to Google Search Console.
  • Property Verification in Search Console.
  • Website Performance Evaluation in SERP.
  • URL Inspection in Search Console.
  • Sitemap Management in Search Console.
  • SEO Removal Strategy Development.
  • Website Page Experience Analysis.
  • Website Speed Optimization.
  • Mobile Usability for SEO.
  • Property Access Management in Search Console.
  • Introduction to Google Analytics (GA4).
  • Setting Up GA4 Property.
  • Event Tracking in GA4.
  • Conversion Management in GA4.
  • Account and User Management.
  • Reporting and Exploration in GA4.
  • Analytics Intelligence Utilization.
  • Advertising Tracking in GA4.
  • Audience and User Tracking Strategies.
  • Data Importing in GA4.
  • Real-Time Analysis in GA4.
  • Advantages of Remarketing Strategy.
  • Remarketing List Construction Guide.
  • Step-by-Step Remarketing Campaign Execution.
  • Evaluating Remarketing Campaign Outcomes.
  • Remarketing Tracking Setup.
  • Google Ads Setup for Remarketing.
  • LinkedIn Ads Remarketing Setup.
  • Facebook Remarketing Setup.
  • Twitter Remarketing Initiation.
  • Quora Remarketing Configuration.
  • Google Shopping Campaigns Introduction.
  • Google Merchant Center Overview.
  • Store Setup on GMC.
  • Product Management in GMC.
  • Business Verification Process in GMC.
  • Linking Google Ads to GMC.
  • Creating Effective Shopping Campaigns.
  • Sales Enhancement Strategies for Shopping Campaigns.
  • Shopping Campaign Mechanics.
  • Advantages of Shopping Campaigns.
  • Best Practices for Successful Campaigns.
  • Performance Monitoring and Analysis.
  • Facebook Catalog Ads Intro.
  • Setting Up Catalog on Facebook.
  • Managing Product Catalogs.
  • Using Facebook Pixel with Catalog Ads.
  • Creating Dynamic Ads from Catalog.
  • Optimizing Catalog Ad Performance.
  • Advanced Catalog Ad Strategies.
  • Scaling and Budgeting.
  • Compliance and Best Practices.
  • Email Marketing Basics.
  • Importance of Email Marketing.
  • Top Email Marketing Tools.
  • Setting Email Marketing Goals.
  • Account Setup Guide.
  • Crafting Email Marketing Strategy.
  • Growing Subscriber List.
  • Integrating Forms on Website.
  • Importing Subscribers.
  • Types of Email Campaigns.
  • Creating Email Campaigns.
  • Analyzing Reports.
  • YouTube Channel Setup.
  • Keyword Research for YouTube.
  • Content Posting Strategy.
  • YouTube Ranking Factors.
  • Video Optimization Tips.
  • Content Creation Strategies.
  • Short Video Mastery.
  • Vlogging Success Secrets.
  • Google AdSense Basics.
  • Property Verification.
  • Types of Ads.
  • Maximizing Revenue.
  • Effective Ad Placement.
  • AdSense Policy Overview.
  • Applying for an AdSense Account.
  • Ad Controls Management.
  • What is Affiliate Marketing?
  • Applying for Affiliate Marketing Networks.
  • How Affiliate Marketing Works.
  • Understanding the Dashboard.
  • Finding Affiliate Niches.
  • Promoting Affiliate Products.
  • Top Affiliate Marketing Networks.
  • Methods of Promotion.
  • Affiliate Marketing Reports & ROI.
  • Payment Models in Affiliate Marketing.
  • Amazon Affiliate Program.
  • Starting Freelancing.
  • Freelance Operations.
  • Finding Projects.
  • Client Approaches.
  • Proposal Templates.
  • Pricing Strategies.
  • Project Management.
  • Reporting & Suggestions.
  • Freelance Job Sites.
  • Transitioning to Agency.
  • Building Your Personal Brand Intro.
  • Setting Up Personal Social Accounts: Step-by-Step.
  • Advantages of Personal Branding.
  • Personal Branding Impact on Business.
  • Developing Your Branding Strategy.
  • Content Strategies for Personal Branding.
  • Navigating Personal Branding Process.
  • Building Smart Personality Intro.
  • Effective Communication Skills.
  • Workplace Ethical Behavior.
  • Time Management Wisdom.
  • Smart Decision Making.
  • Body Language Interpretation.
  • Introduction to Online Reputation Management (ORM).
  • Importance and Benefits of ORM.
  • Strategies for Enhancing Online Reputation.
  • Monitoring and Responding to Online Feedback.
  • Building a Positive Online Presence.
  • Handling Negative Reviews and Crisis Situations.
  • Leveraging Social Media for Reputation Management.
  • Tools and Techniques for ORM Analysis.
  • Establishing Trust and Credibility Online.
  • Evolving Trends in Online Reputation Management.
  • Google Tag Manager: Installation and Functionality.
  • Connecting Google Analytics Property to Tag Manager.
  • Adding Tags to Website via Tag Manager.
  • Setting Up Google Ads Conversion Tracking with Tag Manager.
  • Facebook Pixel Setup via Google Tag Manager.
  • Configuring LinkedIn Insight Tag Using Tag Manager.
  • Setting Up Event Tracking with Google Tag Manager.
  • Media Planning and Buying Overview.
  • Types of Media.
  • Budget Allocation in Media.
  • 5-Step Formula for Media Strategy Planning.
  • Media Planning Case Study Exploration.
  • Growth Hacking Fundamentals Intro.
  • Growth Hacker Responsibilities.
  • Customer Life Cycle Understanding.
  • Conversion Optimization Techniques.
  • Growth Hacking Success Case Studies.
  • Additional Topics Overview.
  • SMS Marketing Introduction.
  • SMS Marketing Benefits.
  • Successful SMS Campaign Strategies.
  • Legal Compliance in SMS Marketing.
  • Crafting Effective SMS Content.
  • Building SMS Subscriber List.
  • Analyzing SMS Marketing Performance.
  • Personalization in SMS Campaigns.

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Our Students Reviews

Digital Marketing Tools You’ll Master

As a digital marketer, you’ll use various digital marketing tools every day. Here are some tools you’ll learn to master in Smart Digital Academy’s online digital marketing course.

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Next-Gen AI-Powered Tools

Smart Digital Academy is revolutionizing digital marketing with AI tools that deliver instant results. Enroll in our online course to learn these tools and stand out in the industry.

Career Opportunities after an Online Digital Marketing Course

AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.

Entry-Level Digital Marketing Jobs

Experience mentor-guided learning at Smart Digital Academy!

Mid – Level Digital Marketing Jobs

Connect with industry leaders at Smart Digital Academy!

PS: The job roles depend upon your work experience, skill set and also on the location where you get placed.

Frequently Asked Questions

Course / Content

You can join our courses by enrolling online through our website or by contacting our admissions team directly. We offer both online and offline classes for your convenience.

The time required to become an expert varies depending on your dedication and prior knowledge. Our comprehensive courses cover all essential aspects, and with consistent effort, you can become proficient in digital marketing.

There are no specific eligibility criteria for our courses. Anyone with a passion for digital marketing and a desire to learn can enroll in our classes.

The scope of digital marketing is vast and ever-expanding. It offers numerous career opportunities in areas such as SEO, SEM, social media marketing, content marketing, email marketing, and more.

If you miss a class, don't worry! We provide recordings of all sessions so you can catch up at your convenience. Our instructors are also available to clarify any doubts you may have.

Yes, we provide comprehensive study material, including notes, presentations, and reference materials, to support your learning journey.

Typically, our courses range from 2.5 to 3 months, with flexible scheduling options available.

Our courses stand out due to our practical approach to learning, industry-recognized certifications, experienced instructors, and personalized attention to each student's learning needs.

Yes, you can join our online courses from anywhere in the world. As long as you have an internet connection, you can access our classes and resources.

We provide a series of 100+ assignments throughout the course to reinforce your learning and practical skills. 

Yes, we conduct periodic assessments and a final exam to evaluate your understanding of the course material. Successful completion of these assessments is required to obtain certification.

You can easily clear your doubts by reaching out to our instructors during class sessions or through our dedicated support channels. We're here to help you succeed!

Frequently Asked Questions

Job & Certification

While we cannot guarantee 100% job placement, we provide extensive placement assistance to our students, including resume building, interview preparation, and job referrals to maximize their employment opportunities in the digital marketing industry.

The average salary package after completing our digital marketing classes varies depending on factors such as experience, skills, and industry demand. However, our graduates typically secure competitive salary packages in line with industry standards.

Upon successful completion of our courses, you will receive industry-recognized certificates that validate your expertise in various aspects of digital marketing.

Yes, we offer internship opportunities to provide hands-on experience and practical exposure to our students. Our internships are designed to complement classroom learning and enhance your skills in a real-world setting.

Fees & Payments

The fees for our Digital Marketing course in Pune vary depending on the duration and level of the course. For detailed information about the fees, please contact our admissions team or visit our website.

Yes, we offer flexible payment options, including installment plans, to make it easier for our students to manage their finances. Please discuss your payment preferences with our admissions team, and they will assist you with the installment arrangements.

We accept various payment methods, including online bank transfers, credit/debit cards, and digital wallets. Our admissions team will provide you with the necessary details and guidance to complete the payment process smoothly.

We understand that circumstances may change, and we strive to accommodate our students to the best of our ability. Our refund policy is designed to be fair and transparent. Please refer to our terms and conditions or speak to our admissions team for detailed information about our refund policy.

Business / Entrepreneur

Digital marketing can be a game-changer for businesses of all sizes. By leveraging various digital channels such as search engines, social media, email, and content marketing, you can reach a wider audience, generate leads, increase brand awareness, and drive sales. Our courses at Smart Digital Academy equip you with the knowledge and skills to harness the power of digital marketing effectively for your business growth.

Absolutely! Digital marketing offers endless opportunities for businesses to thrive in today's competitive landscape. Whether you're a small startup or a well-established enterprise, implementing a strategic digital marketing plan can lead to significant growth and success. At Smart Digital Academy, we provide comprehensive training programs that empower you to maximize your business growth potential through digital marketing strategies tailored to your specific needs and objectives.

Congratulations on embarking on your online business journey! Our digital marketing courses at Smart Digital Academy are perfectly suited to entrepreneurs like you who are looking to establish and grow their online presence. From learning how to build a compelling website and drive traffic to it, to mastering social media marketing and leveraging e-commerce platforms effectively, our courses cover all the essential aspects of digital marketing that are crucial for the success of your online venture. Let us guide you through every step of the process and help you turn your online business dreams into reality.

We understand that circumstances may change, and we strive to accommodate our students to the best of our ability. Our refund policy is designed to be fair and transparent. Please refer to our terms and conditions or speak to our admissions team for detailed information about our refund policy.